Pragmatic Play, a market leader in the provision of captivating content to the iGaming industry, forms a partnership with FullReto of Columbia. Only one vertical has been agreed upon with the Columbian operator. This has also occurred due to the company’s continued efforts to penetrate the Latin American market further. It desires to improve its position within the region; therefore, it proposed to the operator FullReto that it carry a single vertical channel live.
Pragmatic Play’s slot games live at FullReto’s casino after the merger. Now, an entire array of titles will be at the platform’s disposal. There will also be some big-time names coming into the picture, such as Gates of Olympus, Sugar Rush, the freshly delivered The Knight King, and the Big Boss Keeping It Reel. Most of the mentioned names happen to be award-winning ones. However, one factor remains the same: all of the titles happen to be the most sought-after by the gaming community.
In the case of Pragmatic Play, the signing of this deal happens to be an absolute landmark occasion. According to the company’s plans for the future, they will now be able to keep working hard toward their goal of spreading their tentacles further into Latin American territory. Of late, the team at Pragmatic Play has managed to sign similar deals with MiCasino, as well as with SA Esportes and Jacare Bet.
According to the Vice President of Latin American Operations at Pragmatic Play, Victor Arias, they actually happen to be extremely thrilled at the prospect of this very collaboration with the operator FullReto, and their decision to have just a sole vertical as a part of the deal came through after a lot of forethought. In his opinion, this will indeed prove to be a terrific opportunity for them to spread their wings without any fear, so far as the markets of Columbia are concerned. Their seeking to form partnerships will continue with much greater force and enthusiasm. From this collaboration, too, they have plenty of expectations.
So far as the General Manager of FullReto, Andres Tamayo, is concerned, with the help of Pragmatic Play and its entire retinue of extremely popular gaming slots, they will surely be witnessing a surge of new players reaching out to them. In his view, this will all lead to tremendous growth prospects for them.
Currently, Pragmatic Play releases about eight new slot games per month. It has also contributed to the availability of high-quality games such as Live Casino, Virtual Sports, and Bingo. The highlighting fact remains, however, that all of these games are made accessible via a single API.
